THE HOLIDAY ATELIER
STILL LIFE CONCEPT
La Perla’s craftsmanship is made up of many small details -
intricate embroidery, sumptuous silk, sensual lace. This season we
wanted to magnify these details and bring them to life.
SEASONAL MOODBOARD
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Explore a rich palette of warm tones from poppy, cinnamon to a hint of gold to create a seasonal mood that is modern and unexpected.
PRODUCT INSPIRATION
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This season there is an abundance of floral designs and the use of tactile materials
(silk, lace and embroidery). We want to heighten our customers sense of desire and create
a mood that invites them to touch, feel and possess these materials.
CAMPAIGN
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A soft, warm, glow that enhances the contrast between textures.
Inviting the viewer to touch and feel the pieces. Florals punctuate
for a rich and festive mood.